The Data Geek’s Guide to Social Media Marketing

Last week, our CEO, Adam Schoenfeld, presented at the Seattle Interactive Conference on the status of social media marketing and analytics. Whether you missed Adam’s session at the conference or you’re just tuning in, this slideshare will give you an overview of which networks, content and strategies are working for the big brands on social.

The Data Geek's Guide to Social Media Marketing (SIC 2013) from Adam Schoenfeld

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Jade Furubayashi

My name's Jade and I'm a social media addict from Seattle, WA. I'm the Community Manager at Simply Measured, so my job is basically to talk to you fine people everyday- which is awesome. Aside from that, my favorite things are dogs, tacos and Beyoncé.

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  • Oli Lewington

    I’m interested in where the data that supports the statement “Photos are the most engaging content” comes from. By my quick and rough maths (per-post engagement / number of posts = average engagement per post) gives Photos a score of 1.56 (9412/6023) whereas Question post get a whopping 13.12, which surely makes them much more engaging if you judge it on a per-post average?

    But obviously I can’t hear the talk that goes with the slide show so I don’t know what spin you were putting on this.