5 Social Planning Mistakes That Marketers Make

5 Social Planning Mistakes That Marketers Make Kevin Shively Blogger Extraordinaire Simply Measured

Thank you to everyone who attended our webinar “Social Planning: How You Might Be Missing the Mark” with Sr. Director of Marketing Uri Bar-Joseph and Enterprise Client Partner Lauren Berry.

Social Planning Fundamentals

To the right, you’ll find a link to download our new white paper on the three fundamentals of social planning. This white paper outlines the theory and process of setting a strategy using social analytics.

If you weren’t able to catch the whole webinar, or missed the session all together, we’ve included a full video and slide deck below. You can expect to learn things like:

  • How to think about planning in context with social analytics
  • Tips for better strategic planning and performance measurement
  • How to collect social data about your brand, audience, and competitors

The question and answer portion was great, and unfortunately we weren’t able to get to every question during the webinar, but we’ll be answering the questions below over the next day or two. Check back here for more great content!

Presentation Video

Presentation Slides

Social Planning: How You Might Be Missing the Mark from Simply Measured

Thanks for coming, and be sure to download the white paper below for more guidance on planning with social analytics.

Get everything you need to analyze the metrics that matter

Social Planning Fundamentals


Kevin Shively

As the head of content marketing at Simply Measured, cohost of the #SimplySocial podcast, and generally delightful person, my job is to tell stories to the internet...You're welcome internet.