How Do You Grow and Measure the Success of Your Personal Brand on Social?

How Do You Grow and Measure the Success of Your Personal Brand on Social? Jeff Barrett Blogger Extraordinaire Simply Measured
Personal Brand

Depending on whom you ask, the Internet is both an easy and difficult place to create your own personal brand. There will always be someone standing in front of a pile of cash and a rented yacht telling you how they made millions from home — but that’s neither real nor realistic. I grew up the… Continue Reading

What Your Brand Can Learn From the 2016 Election Cycle

What Your Brand Can Learn From the 2016 Election Cycle Jeff Barrett Blogger Extraordinaire Simply Measured
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It’s hard to analyze politics objectively. Political discussion produces strong emotions. It’s one of the five things you are not allowed to talk about in polite company, along with money, sex, religion, and the status of your fantasy football team. Today should be interesting. #CruzSexScandal pic.twitter.com/01Fo0W0eN3 — Jeff Barrett (@BarrettAll) March 25, 2016 But what… Continue Reading

What Will Social Look Like at the End of 2016?

What Will Social Look Like at the End of 2016? Jeff Barrett Blogger Extraordinaire Simply Measured
What Will SocialLook Like at the End of 2016-

By the end of 2016, social media may look vastly different. We already know that video and live streaming will play a bigger part, but with more visual content than ever before, social media may steer away from snarky one-liners to live broadcasts. Or it may go in the other direction, as people look for less-public ways… Continue Reading

Why Social Marketers Need to Think Like Journalists

Why Social Marketers Need to Think Like Journalists Jeff Barrett Blogger Extraordinaire Simply Measured
Why Social Marketers Need to Think Like Journalists (1)

After I deliver a keynote, I always get the same two questions: How did you get to this point in your career? What hair product(s) do you use? Answers here: I think like a journalist. I use Oribe, if you’re curious. The line between social media and the rest of media continues to blur. Cosmopolitan’s… Continue Reading