NFL Pre-Season Social Media Rankings

Here at Simply Measured we’re big sports fans (and huge data geeks), so with the NFL season just around the corner we decided to leverage our Competitive Analytics (now with a free option) to see how the top 5 teams in the USA Today pre-season rankings stack up in the social media space. The Super [...]

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Capital One Facebook Sweepstakes Scores With NCAA Fans

Now that Super Bowl XLV has come and gone, sports fanatics are shifting gears and getting ready to focus all their attention on the nation’s next major sporting event: NCAA March Madness and the Final Four tournament. One official sponsor of the tournament, Capital One, has decided to capture the attention of NCAA fans by [...]

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Facebook Fan Page Analysis: Steelers vs. Packers Super Bowl Preview

With the NFC and AFC champions decided last weekend, the superbowl is just around the corner. As the big game approaches, fans for both the Steelers and Packers are becoming more active on social networks. Wondering which team is garnering more interest online, we took a look at the Facebook Fan Pages for both the [...]

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Music Trumps Sports on Twitter: ESPYs vs. BET Awards

Last night, ESPN hosted its annual ESPY awards, an event that always draws significant social media buzz across the country.  We tracked Twitter mentions of the hashtags #ESPY and #ESPYs, much like we did for the #BETawards last month.  When comparing the two data sets, a few things drew our attention.  For one, the amount of [...]

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LeBron Twitter Saga: The Final Chapter

Tonight at 9 pm (EDT), NBA superstar LeBron James will announce what has cluttered news and social media for weeks: where he’ll play next season. At RowFeeder, we’ve been tracking Twitter and Facebook mentions of LeBron for the past week and a half, collecting over 500,000 posts on the story. As the rumors swirl, Twitter and Facebook [...]

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Social Media Predicts LeBron to Knicks: Analysis of “the Buzz” for King James

Today, July 1st, marks the first day of free agency for the biggest free agent in the history of professional sports, LeBron James. As to be expected, Twitter and Facebook have been flooded with LeBron buzz, with people both speculating the NBA superstar’s top choice as well as urging him to choose their favorite team. [...]

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Twitter your Refs: ENG vs. GER World Cup Reactions

In the first half of the England vs. Germany world cup game, Frank Lampard appeared to have put England back in the match, evening the game at 2-2. However, the linesman and referee failed to credit the goal despite the ball clearly crossing the line. Fans around the world reacted to yet another error from another [...]

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Lakers vs. Celtics: Social Media Breakdown #NBA

The 2010 NBA Finals are underway with a classic battle between the Lakers and Celtics. Over 10 million people tuned in to watch game 2 on ABC and we tracked nearly 500,000 Tweets and public Facebook posts mentioning Lakers or Celtics during the game. The series is tied at 1 game a piece with the [...]

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NBA Tweet Tracker – Los Suns vs Spurs

The second round of the NBA playoffs is in full swing. Games are underway, Charles Barkley is placing bets, and fans are Tweeting. We tracked tweets for the Suns vs. Spurs game last night to analyze activity and the impact of the “Los Suns” uniforms – a political statement targeting the recent Arizona immigration law. [...]

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Sounders Tweets and Conversation Drivers

We have a few Seattle Sounders fans at the office, prompting a little exploration into the Twitter data behind recent Sounders matches. We tracked tweets containing “Sounders” during Thursday’s match against Dallas and Sunday versus Toronto. In both cases, we started tracking 15 minutes before the game and continued until after the final buzzer. Overall, [...]

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