Facebook Reactions Now Available in Simply Measured ReportsKevin ShivelyBlogger ExtraordinaireSimply Measured
Facebook Reactions became a hot button issue on social media when they were released into the wild a few weeks back. Some people loved them, some hated them, some thought they would change the face of marketing forever. While Reactions may not change the game, they give people using Facebook the opportunity to easily convey a more diverse range of emotions, and that’s a good thing.
As a social marketer, you need the clearest and most accurate picture of what’s going on across your social channels, and we’re excited to announce that today, we’re bringing that to Simply Measured reports.
Facebook didn’t immediately change Likes to Reactions in their Insights API, but once they did, we got to work. As of today, “Reactions” will replace “Likes” in our Facebook Page Insights Report and Facebook Posts Insights report.
Regardless of your feelings about Reactions, your social analytics need to reflect what’s actually happening on your social channels, and at Simply Measured we’re committed to bringing you the most accurate and relevant data available.
If you’re a Simply Measured customer, these totals are available in your Facebook Page Insights and Facebook Post Insights Reports now. If you’re not a Simply Measured customer, what are you doing with your life?? Request a free trial here.
We’d love to hear your stories of how Facebook Reactions have impacted your process, strategy, or engagement totals. Let us know in the comments!
Ben Donkor Is Taking Over Our Instagram for #LIFTSocialJade FurubayashiBlogger ExtraordinaireSimply Measured
You might know him as @FR314, but we know him as Ben Donkor, a digital marketing pro with a love for Beyoncé or social analytics. Ben Donkor is a talented and seasoned Social Media Analyst, and now works at Microsoft. Why are we talking about our best friend Ben? Because he’s taking over our Instagram account… Continue Reading
=LIFT Is Back for a #BreakThrough YearUri Bar-JosephBlogger ExtraordinaireSimply Measured
It’s been a few months since we concluded our first annual conference, and I’m excited to announce that our second is on the way! =LIFT(social,2016) will take place September 20-22 at the Sheraton Hotel in downtown Seattle. Early bird tickets will go on sale on April 1st, and you can get the quickest updates on… Continue Reading
5 Things You Should Know About the LIFT 2016 SpeakersLucy HitzBlogger ExtraordinaireSimply Measured
As our VP of Marketing keeps reminding us, LIFT 2016 IS ONLY 4 WEEKS AWAY! Prepare yourselves, people, because it’s going to be incredible. If you joined us for LIFT 2015, you already know you’ll learn a lot, but if you’re wondering who is actually going to be speaking, and why you should care, you’ve… Continue Reading
What the New Simply Measured Means for Social MarketersJade FurubayashiBlogger ExtraordinaireSimply Measured
When I was first hired at Simply Measured three years ago, I started off as the Community Manager. In our marketing team, I always felt a little out of place. All of my peers would be talking in business metrics, and I would be chronicling our success in a completely different language: Engagement, Reach, Impressions. I… Continue Reading