Pointless Analysis of the Day: Pizza vs. Beer Tweets
September 30, 2010 by
There is a lot of useful data in social media, but once in awhile we enjoy looking at some trends that are utterly pointless, offering no business insight beyond a good old fashioned kick in the pants. When we saw the extremely tight correlation between pizza and beer on Twitter, we thought it was worth sharing. [...]
Music Trumps Sports on Twitter: ESPYs vs. BET Awards
July 15, 2010 by
Last night, ESPN hosted its annual ESPY awards, an event that always draws significant social media buzz across the country.  We tracked Twitter mentions of the hashtags #ESPY and #ESPYs, much like we did for the #BETawards last month. When comparing the two data sets, a few things drew our attention. For one, the amount of [...]
#SMMSF Event Recap – Top 5 Tweets & Speaker Highlights
July 9, 2010 by
While we weren’t lucky enough to attend the Social Media Marketing event in San Francisco yesterday, we tracked its hashtag #SMMSF using RowFeeder and captured 1,000+ tweets. With a great depth of expertise on the panels, we knew there would be quality information on social media discussed.  So, to better see what ideas really reverberated, we compiled a Top 5 Quote list of the [...]
LeBron Twitter Saga: The Final Chapter
July 8, 2010 by
Tonight at 9 pm (EDT), NBA superstar LeBron James will announce what has cluttered news and social media for weeks: where he’ll play next season. At RowFeeder, we’ve been tracking Twitter and Facebook mentions of LeBron for the past week and a half, collecting over 500,000 posts on the story. As the rumors swirl, Twitter and Facebook [...]
The Winner for First San Diego Earthquake Tweet is…
July 8, 2010 by
A 5.4 Earthquake shook San Diego this afternoon and soon after shook Twitter. Just a few minutes in we’ve already seen 60,000+ tweets and growing by the second. But who was the first to announce it on Twitter? We maintain an ongoing track of earthquake on RowFeeder and found that @ZexionLexicon was the first to [...]
“Facebook wasn’t set up for HIPPA!”: Top 5 Social Media Club Seattle Tweets
June 30, 2010 by
At last night’s SMC Seattle’s June event, attendees were lucky enough to hear Chris Burgess, senior security advisor at Cisco, discuss many facets of the evolving social media world. We captured the hastag #SMCSea tweets by monitoring social media activity with RowFeeder.  With no shortage of fascinating ideas discussed, we were able to assemble a Top 5 quote list [...]
BET Wins on Twitter: Analysis of #BETawards
June 29, 2010 by
The 2010 BET Awards took place last night, and they drew a significant amount of Twitter chatter.   Using RowFeeder, we tracked over 250,000 tweets with the hashtag #BETawards during the show and the following day (~168K during the telecast). The star performers and presenters were heavily mentioned along with the #BETawards hashtag.  Virtually in hiding since his [...]
Twitter your Refs: ENG vs. GER World Cup Reactions
June 28, 2010 by
In the first half of the England vs. Germany world cup game, Frank Lampard appeared to have put England back in the match, evening the game at 2-2. However, the linesman and referee failed to credit the goal despite the ball clearly crossing the line. Fans around the world reacted to yet another error from another [...]
The New RowFeeder: Twitter and Facebook in a Spreadsheet
May 26, 2010 by
“In the year 2010 you will be able to track Tweets and Facebook posts in a spreadsheet. You’ll have social media data at your fingertips. You’ll be able to leverage the power of a spreadsheet to create your own amazing social media analytics and reports.” This was a quote from Damon Cortesi yesterday. Just 24 [...]
Box Office Tweet Chatter
May 18, 2010 by
People tweet about movies — a lot! Last Tuesday we started tracking the two top box office films of the previous weekend — Iron Man and Nightmare on Elm Street. In addition, we started tracking Robin Hood, the most anticipated movie opening this weekend. Some interesting patterns emerged from the data… New Movies Drive the [...]