Mashable’s #SMDay is an annual event, where social media fans get together (in person!) and celebrate being social. This year meetups happened in over 278 cities spread across the world. Since this topic is very near and dear to our data-driven hearts, we tracked #smday on Twitter. Here are the results:
- Total number of Tweets: 49 Thousand
- Estimated reach on Twitter: 57 Million
- Most popular cities: New York, Miami, & Detroit
- Brands joined in on the action:
The top conversations were driven by brands running special #smday promotions. For example, the most retweeted Tweet was: “Followers to Retweet this tweet are eligible to win a baseball signed by Hall of Famer Dennis Eckersley. #MLBFC #smday” by @MLBFanCave