Are You A Facebook Ads Expert? – Results of Our Quiz
Over the past couple months, we’ve tailored a great deal of our content to help marketers with this pressing challenge. Last week, we decided to test what our audience has learned. We kicked off the interactive component of our Facebook Ads content with a quiz hosted on our Facebook page. The quiz was an untraditional form of content, a first for me as a community manager, and thanks to you, a big success.
How Did We Do?
Because Are you a Facebook Ads Expert? is such a niche question, I was concerned about the participation levels and difficulty of the quiz. We had two of our own internal experts, Ron Schott and Lindsey McCain, create challenging Facebook Ads trivia questions. Then we mailed out t-shirts to anyone who answered 6/9 questions correctly (they’re Facebook Ads experts, they earned it!).
So, how did the quiz perform?
- 163 Participants
- 83 addresses for t-shirts submitted (52 US / 31 International)
- 31% click through rate
- 50.6% of participants scored 6 or above
Not too shabby, if I do say so myself. Although, I underestimated our audience’s Facebook Ads prowess – shame on me.
How Did You Do?
As you can see, our audience crushed it. With an average just above 6/9, our audience demonstrated that they’re absolutely Facebook Ads experts. Way to go guys. Note to self: our audience is wicked smart.
My name is Jade and I'm the Social Media Manager for Simply Measured. We can find common ground in Beyoncé and Chipotle burrito bowls.