colorcolor
Social Marketing Back to School

Back-to-School Is the Second-Biggest Retail Holiday. Are You Ready? [INFOGRAPHIC]

Back-to-School Is the Second-Biggest Retail Holiday. Are You Ready? [INFOGRAPHIC] Lucy Hitz Blogger Extraordinaire Simply Measured

“Back to school” is the second-biggest retail holiday in the U.S. This year, it’s expected to rake in $828 BILLION! But e-commerce brands are still trying to figure out the magic recipe for generating awareness and sales in such a crowded field on social.

This digital infographic guide, care of The Shelf, can help. Scroll to learn:

  • How dates — from school start dates to peak product purchase times — affect shopping patterns across the U.S.
  • How mobile and digital trends are affecting purchasing decision-making
  • What the customer journey looks like in the digital age
  • How you can leverage this information for better Back to School marketing
Courtesy of: The Shelf

Want Help Proving the ROI of Your Social Campaigns?

Download our Social Marketer’s Guide to ROI below to uncover:

  • How to define what “Social ROI” means for your brand
  • The right way to think about Social ROI, and how to measure it
  • How to determine what your social media budget should be

…and so much more.

Never Miss a Post!

Get everything you need to analyze the metrics that matter

The Social Marketer’s Guide to Social Media ROI

Download

Request a Demo