Back-to-School Is the Second-Biggest Retail Holiday. Are You Ready? [INFOGRAPHIC]
Back-to-School Is the Second-Biggest Retail Holiday. Are You Ready? [INFOGRAPHIC]Lucy HitzBlogger ExtraordinaireSimply Measured
“Back to school” is the second-biggest retail holiday in the U.S. This year, it’s expected to rake in $828 BILLION! But e-commerce brands are still trying to figure out the magic recipe for generating awareness and sales in such a crowded field on social.
This digital infographic guide, care of The Shelf, can help. Scroll to learn:
How dates — from school start dates to peak product purchase times — affect shopping patterns across the U.S.
How mobile and digital trends are affecting purchasing decision-making
What the customer journey looks like in the digital age
How you can leverage this information for better Back to School marketing