The Blog

When it comes to bots and artificial intelligence, it’s hard for me to shake the dystopian Sci-Fi worlds depicted in The Matrix. But at…

Today, Tanya Cramp (Global Digital Content Manager at Hard Rock) and I had a conversation about gut checks, collaborative strategies, and the process of…

Just like last year, it all started with Mark Zuckerberg kicking off the F8 conference with a look at Facebook’s ten-year roadmap.With announcements ranging…

I went to Social Media Marketing World a month ago, meant to write a blog post about it, and got caught up in other…

For our final #SimplySocialAwards category, we will be voting on best brand personality! Having a distinct brand personality is vital for connecting and engaging…

You want to generate awareness of your brand and/or product, but you ultimately want to bring dollars into your business. You want to build…

I’ve always hated coloring books. Why would I spend my time doing busywork when I could just draw my own picture that’s way more…

It’s week 3 of the #SimplySocialAwards! Last week Alaska Airlines won best content strategy with 55% of the vote. Next up is best video…

It seems like Facebook, Instagram, and Snapchat unveil new developments and product features every day as Snapchat goes toe-to-toe with Instagram Stories (and now Facebook…

Social media marketing can be a challenging aspect of marketing for some companies, both in terms of valuing this channel and using it effectively. While social media…