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Simply Measured Got a Facelift: Easier Access to 20+ Social Media Reports

Discovering data & reports with the new look of Simply Measured.

In the wee hours of the night, Simply Measured got a facelift — her laugh lines were starting to get deep and her jowls were a little saggier than she was comfortable with. But fear not data lovers! While things look different, everything you love about Simply Measured is still available, plus we’ve added some exciting new features to make your reporting experience even easier. To help with this transition, we’re going to walk you through the changes so you can get back to analyzing your data! This 90-second video outlines the changes or keep on reading for the full run down!

The New Reports Tab: Easier Navigation to Your Reports

Now that we have over 20 reports, and are continually adding more based on your feedback, we knew we had to improve how reports are organized. With the “Reports” tab it is easier to find the report you need and discover new reports when they become available. We built a marketplace-style layout that makes it easy to find the right report when you need it. Here are the main ways you can navigate through this section:

All Reports: Just like the title says, all reports offered by Simply Measured, ready and waiting for you.

Recent Reports: Need to get back to that last report you were working on, fast? Here are all the reports you have ever run, organized by most recent report.

Scheduled Reports: Can’t remember which reports you have scheduled to run auto-magically? Here is your comprehensive list broken out by day of week the reports are scheduled to run. You can even make adjustments to your schedule right from here.

Data Type: Quickly access all the reports available for a particular data type – Twitter, Facebook, Google+ or Monitored Keywords. Helping you find the reports that will answer questions such as “How is my brand doing on Twitter” or “What is happening with my brand page on Facebook.”

Report Category: From here the reports are organized by use cases, regardless of data type. Helping you answer questions like “How does my brand engage with our social media followers?” or “How do we stack up against the competition?”

“Dashboards” are Now “Data Collections”

To keep you on your toes we made a little language adjustment. We had these things called “Dashboards” which were a way to group and organize your various data sources. Given the actual functionality of Dashboards, we decided that “Data Collections” was actually a much more appropriate name. It has a nice ring to it, right? None of the functionality has changed here – this is still the place to organize, edit, and review all your collections of data.

Need to add a new data collection? You can do it from right here. You can create Data Collections from a single data source or combine multiple sources into a single collection.

Improved Data Connection Stats:

We’ve gotten rid of the old “Manage Data” tab and streamlined how you can keep track of all your active data sources. We’ve combined what was available in the “Manage Data” tab and integrated it with the “Detailed Stats” to create the “Data Connection Stats.” From here you have a deeper dive into what data you are already collecting and can make adjustments as necessary.

Just like before you can see how you are pacing towards your Total Monthly Volume, Max Audience Members and Max Accounts limits. Now you also have a breakdown of how many Facebook Fan pages and Twitter accounts you are tracking. Both are linked to the complete list of active data sources where you can edit connections as needed.

So jump in, look around and let us know what you think. If you have trouble finding something please don’t hesitate to reach out to your account manager, comment below, Tweet about it, Facebook about it, but please, no carrier pigeons. They really make a mess of our office!

Adam Schoenfeld

Adam is the Co-Founder and VP of Strategy at Simply Measured. In 2010 (aka the dark ages of social marketing), Adam joined Damon Cortesi and Aviel Ginzburg to found "Untitled Startup, Inc" with the goal of helping marketers and analysts use social data to do their best work. The company quickly evolved to become Simply Measured and the trusted leader in social analytics. Outside of Simply Measured, Adam is a golfer, breakfast enthusiast, and long-time data geek.

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