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Social Media Marketing World – What You Need to Know

Social Media Marketing World (SMMW) is the largest social media marketing conference of its kind and is held in the beautiful, always sunny city of San Diego (not Philadelphia). Although this conference, organized by Social Media Examiner, is only on its second year of existence, it is already bringing out over 2,000 social media marketers and over 80 of the world’s top social media pros.

Come Chillax at Our Awesome Booth

Simply Measured is the Platinum Sponsor of the conference and we are super excited to be able to offer an awesomely relaxing atmosphere at our booth. If you plan on attending the event, come visit us, take a break, and learn about your data! Email us today if you’d like to set up a meeting or let us know if you’d like to meet up!

IMG_20131003_201143You also won’t want to miss our Strategic Account Executive, Jeff Gibb (@jeffgibb) who will be speaking at the event on March 27 at 11:30am on social analytics. Jeff will take a data geek’s perspective on how leading brands are using social media across eight major social channels. Learn about trends, get some great tips, and be prepared to see the most beautiful graphs of your life!

What You Should Know Before You Go

Never been to Social Media Marketing World? Have no fear. We have provided you with 4 things you should know before you go:

1. Who should you hear from?

SMMW is featuring an impressive list of brand presenters including Whole Foods Market, Hershey’s, Walmart, LinkedIn, and more! Of these leaders in social, Whole Foods appears to be a leader in engaging their Facebook fans.

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For more on How Big Brands Creatively Engage With Their Facebook Fans, then you won’t want to miss Whole Foods Market’s Social Media Community Moderator speak on this very subject!

2. Who should you meet?

Based on the data from Social Media Examiner, the following groups of social media marketers will be in attendance. Where do you fall and who do you want to meet?
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3. What sessions should you attend?

Follow your interests at SMMW14. This year’s event will have 80+ expert sessions that you can choose from. Answer the questions below to see what sessions you should attend based on your interests and social media responsibilities within your company.

Q1: Are you interested in picking up tips to improve your marketing on Facebook, Twitter, LinkedIn, YouTube, Google+, and Pinterest?

If you answered yes, then you should attend the Social Tactics sessions.

Q2: Are you interested in discovering new social strategies, understanding the psychology of social media, and measuring social activities?

If you answered yes, then you should attend the Social Strategy sessions.

Q3: Are you interested in learning how to build communities and sell your products through social media?

If you answered yes, then you should attend the Community Management and Business-Building sessions.

Q4: Are you interested in seeing what expert bloggers, podcasters, and YouTubers are doing to build and maintain content that their customers love sharing?

If you answered yes, then you should attend the Content Marketing sessions.

See how these sessions stack up against each other:

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Check out the full agenda.

4. Ready for some R&R?

One of the great things about attending a conference in San Diego is the vacation opportunity it offers. San Diego is typically known for it’s beautiful weather and beaches, but there are plenty of other sightseeing spots you can check out if you decide to extend your trip. Check out which San Diego tourist location was the most popular amongst Twitter followers. Any guesses?

Screenshot 2014-03-19 12.57.26

We used our unique Twitter Competitive Analysis Report and determined that Sea World is the most popular sightseeing spot in San Diego according to total followers, so be sure to check it out!

We’d love to see you there! Be sure to come visit our booth in the Networking Foyer (you won’t miss us!) and we would love to schedule a meeting with you, email us today. See you in sunny San Diego!

Kelly Mayeda

I'm the Enterprise Marketing Manager for Simply Measured which means I help show the major brands out there how awesome our product is and why they should be using it! I'm a born and raised Seattleite (but hate the rain). I love sports, shoes, and sushi - the 3 most important S's. I'm pretty new to Twitter, so follow me @kellymayeda. :)

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