[SURVEY] Social Media Reporting: How Do You Spend Your Time?
If you’re a social media marketer, there’s a good chance you do more than your title suggests. You plan campaigns, inform overall marketing decisions, analyze performance, create content, coordinate with design teams, design YOUR OWN artwork, collaborate with external partners, blog, engage…and on top of all of that, you have to report on 8 million things.
Social media marketing is getting more complex than ever before. There are more networks, more people to reach, more metrics to track, and more data connecting the dots.
On one hand, this is an amazing opportunity for all of us. We have more insight into our programs, and are able to make confident decisions based on solid analysis.
But on the other hand, this can take hours of your day. You report to your boss, your teams, your clients, your employees. You report on dozens of channels, multiple campaigns, and audiences that are getting larger and larger…this can be exhausting.
Simply Measured is conducting our first ever Social Media Reporting Survey to find out where you spend the most time. Join thousands of top social media marketers by taking this brief survey – it’s a great opportunity to impact the way we develop our analytics & reporting tools, and also to contribute to an industry-wide report that documents our collective understanding of marketing pain points.
As the Head of Marketing Communications at Simply Measured and generally delightful person, my job is to use data to tell stories to the internet that help the internet get better at telling stories...You're welcome internet.