[STUDY] How Top Brand Marketers Used Twitter During Q4 of 2013
Twitter’s 230 million monthly active users post more than 500 million Tweets per day. This is the draw of the network, for both users and advertisers alike.
In this comprehensive study, we took a look at the world’s top brands and some of the fastest-growing companies, and examined the tactics they’re using on the network — and what marketers can learn to help build their own strategy.
Check out these Tweetable findings from this Twitter study, and download the full study for free below:
“92% of top brands Tweet at least once daily.”___Tweet This
“Over 36% of top brand Tweets contain links.”___Tweet This
“Top brands averaged 20% follower growth on Twitter in Q4 2013.”___Tweet This
“Tweets that include photos AND links receive 150% more engagement.”___Tweet This
As the Head of Marketing Communications at Simply Measured and generally delightful person, my job is to use data to tell stories to the internet that help the internet get better at telling stories...You're welcome internet.