With 90 million monthly active users, 40 million photos per day, and 8,500 likes per second, Instagram has now managed to attract 59% of the world’s top brands. The past three months have seen a number of new feature and policy changes on the network, creating both incentives for brands to adopt, but also a backlash among users.
This is the third release of our quarterly study, which looks at how brands are growing their audiences and driving engagement on Instagram. We have continued to see strong audience growth for brands that adopted early, and a widening gap for those who have yet to create an account.
To analyze your own Instagram profile (or a competitor), try our Free Instagram Report, or request a trial of our enterprise platform which offers a complete suite of social media analytics and reporting.
See how brands are performing on Instagram, and what you can learn to benefit your brand.
Try one of our 14 free reports to analyze your Twitter, Facebook, Google+, YouTube, or Instagram presence
Or, get access to the full suite of Simply Measured social media analytics report - over 48 and counting!