How to Create a Conversion-Based Facebook Campaign

How to Create a Conversion-Based Facebook Campaign Dallas McLaughlin Blogger Extraordinaire Simply Measured
How to

It’s no secret that, when it comes to growing a community and engaging with a fan base, social media is the undisputed champion. Unfortunately, Page Likes don’t pay the bills. It’s also no secret that businesses are seeing an average organic reach of just 1-2%, down from 16% in 2012. As the value of a… Continue Reading

How to Use Google Analytics for Social Media Measurement

How to Use Google Analytics for Social Media Measurement Dallas McLaughlin Blogger Extraordinaire Simply Measured
How to use google analytics for social media measurement

The importance social media marketing plays in long-term business growth is one of the most heavily debated topics among marketers and business owners. Most social marketers would agree that tying social media marketing to actual business results is a very difficult task. Social media marketing, in comparison to traditional media and alternate forms of digital marketing,… Continue Reading