#SimplySocialAwards: Best Overall Social Content Strategy

#SimplySocialAwards: Best Overall Social Content Strategy Lucy Hitz Blogger Extraordinaire Simply Measured
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Welcome to Week 2 of the #SimplySocialAwards! Last week, we collected your votes for Best Instagram Strategy. The winner was Tone It Up.  But now it’s Week 2, and we’re asking you to vote on Best Social Content Strategy. This week features brands that do it all, creating head-turning social content across multiple networks and delivering a cohesive… Continue Reading

#SimplySocialAwards: Best Instagram Strategy

#SimplySocialAwards: Best Instagram Strategy Lucy Hitz Blogger Extraordinaire Simply Measured
Simply Social Awards

Today, we’re kicking off the #SimplySocialAwards! Over the next four weeks, we’ll be asking you lovely people to help us recognize brands that are crushing their social strategies. Here’s a breakdown of the categories by week: Week 1: Best Instagram Strategy Week 2: Best Social Content Strategy Week 3: Best Video Strategy Week 4: Best… Continue Reading

How to Quickly Identify Influencers with Simply Measured

How to Quickly Identify Influencers with Simply Measured Kevin Shively Blogger Extraordinaire Simply Measured
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When I tell my group of friends that they should download an album, watch a new TV show, or read a new comic book, they generally listen. But if I were to tell them which sports car to buy, they might laugh in my face. I hardly ever drive, I don’t care about cars, and I… Continue Reading

What Is the Blueprint for Social Marketing Success?

What Is the Blueprint for Social Marketing Success? Lucy Hitz Blogger Extraordinaire Simply Measured
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In our Blueprint for Social Success: Setting the Foundation for a Breakthrough Year webinar, we experimented with an interactive format. We wanted a more give-and-take feel, so we asked our attendees poll questions, tailored our content accordingly in real time, and answered questions our audience submitted as we went along, instead of solely in the… Continue Reading

How Our Big Data Platform and Social Analytics API Work

How Our Big Data Platform and Social Analytics API Work Ashu Agte Blogger Extraordinaire Simply Measured
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When you use Simply Measured, you interact with metrics, charts, reports, and data tables that help you answer business questions about social media. For example, you might be looking at your conversions and revenue per post on Facebook year-to-date, tracking engagement on Instagram versus competitors, or analyzing post-level data for a spring social media campaign.… Continue Reading

4 Good Reasons to Attend the Holiday Campaign Webinar

4 Good Reasons to Attend the Holiday Campaign Webinar Lucy Hitz Blogger Extraordinaire Simply Measured
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The holidays are coming…in fact, they’re nearly here. Are you ready? Join Simply Measured’s Brand Marketing Manager Jade Furubayashi and Director of Consumer Insights Strategy Ryan Frazier on Tuesday, October 25 at 10AM PDT for a primer on planning and measuring effective holiday campaigns on social. Here’s why you should plan on attending: 1. You’ll Learn How… Continue Reading

What the New Simply Measured Means for Social Marketers

What the New Simply Measured Means for Social Marketers Jade Furubayashi Blogger Extraordinaire Simply Measured
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When I was first hired at Simply Measured three years ago, I started off as the Community Manager. In our marketing team, I always felt a little out of place. All of my peers would be talking in business metrics, and I would be chronicling our success in a completely different language: Engagement, Reach, Impressions. I… Continue Reading

What Happened at LIFT 2016?

What Happened at LIFT 2016? Lucy Hitz Blogger Extraordinaire Simply Measured
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I can’t believe LIFT 2016 is over. Over here at Simply Measured, we’re in full recovery mode. Sleeping for 10 hours was so necessary after an incredible 3 days of #LIFTSocial. THANK YOU everyone for coming, can't wait for next year! — Alyson Andrews (@Alyson_Andrews) September 23, 2016 But for those of you who couldn’t… Continue Reading

We’re Revolutionizing the Social Analytics Space. Again.

We’re Revolutionizing the Social Analytics Space. Again. Sameer Kazi Blogger Extraordinaire Simply Measured
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For years, marketers have been challenged to show return from their social media programs and data. Every CMO Survey has told us this: according to August 2016’s CMO Survey, marketing departments are expected to expand social media spend by 90% in the next five years, yet:   Social marketers want to know how they’re impacting… Continue Reading

5 Things You Should Know About the LIFT 2016 Speakers

5 Things You Should Know About the LIFT 2016 Speakers Lucy Hitz Blogger Extraordinaire Simply Measured
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As our VP of Marketing keeps reminding us, LIFT 2016 IS ONLY 4 WEEKS AWAY! Prepare yourselves, people, because it’s going to be incredible.   If you joined us for LIFT 2015, you already know you’ll learn a lot, but if you’re wondering who is actually going to be speaking, and why you should care, you’ve… Continue Reading