How to Level Up Your Marketing Strategy with Social Listening

How to Level Up Your Marketing Strategy with Social Listening Josie Hardy Blogger Extraordinaire Simply Measured
How To Level Up Your Marketing Strategy With Social Listening

Most of us know by now that measuring our social marketing activity and drawing insights from that data is the key to driving success. But how often do we think about metrics in terms of real people? Every engagement is a human being saying something about a brand. If we visualize the numbers that turn up in our charts and… Continue Reading

3 Surprising Lessons for Marketers from the Future of Social

3 Surprising Lessons for Marketers from the Future of Social Lucy Hitz Blogger Extraordinaire Simply Measured
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It’s here! The Social Fresh x Simply Measured x Firebrand Group The Future of Social Report has arrived. Covering everything from planning and strategy to social ads to content marketing, there is necessary information here for any marketer involved in the social space. As we were putting together this report based on survey data (551… Continue Reading

Take Our 2016 State of Social Marketing Survey

Take Our 2016 State of Social Marketing Survey Kevin Shively Blogger Extraordinaire Simply Measured
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  Simply Measured’s second annual State of Social Marketing survey is here, and we’d love for you to participate! The State of Social Marketing Report is a comprehensive look at the social media space, focusing on trends, tactics, and the data behind marketing across each social media network. This survey is an important part of… Continue Reading

5 Instagram Stats You Should Pay Attention to Now

5 Instagram Stats You Should Pay Attention to Now Lucy Hitz Blogger Extraordinaire Simply Measured
Pay Attention

Are you already planning for Q1 2016? Are you wondering what the biggest brands are doing on Instagram right now, and how you can implement their successes on your own profile, whether it’s nascent or in full bloom? Wonder no more! Our just-released 2015 Instagram Industry Report offers a specific, vertical-by-vertical breakdown highlighting what the top brands in the world… Continue Reading

The 2015 Instagram Industry Report

The 2015 Instagram Industry Report Kevin Shively Blogger Extraordinaire Simply Measured
Instagram Industry Report

In a very short period of time, Instagram has gone from nice-to-have to need-to-have for social media marketers. The network isn’t just a photo-sharing service for teens anymore — it’s a visual storytelling platform that offers both flexibility and function like we’ve never seen before. The ability to create visually compelling images and videos without… Continue Reading

Who Is The Most Engaging Influencer on Instagram?

Who Is The Most Engaging Influencer on Instagram? Lucy Hitz Blogger Extraordinaire Simply Measured
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Our inaugural Instagram Influencer Report looks at the Instagram activity of the 77 most followed people on Instagram as reported by Business Insider and Socialblade. We scored these top influencers based on their engagement levels between January 1, 2015-July 28, 2015. Kim Kardashian West was the most engaging influencer in our study. Happy Birthday to the… Continue Reading

10 Facts You Need to Know About Social Media in 2015

10 Facts You Need to Know About Social Media in 2015 Lucy Hitz Blogger Extraordinaire Simply Measured
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Our 2015 State of Social Marketing Report recently dropped. It’s a whopper,  consisting of 47 pages, two surveys, and our own research of seven major social networks that brands commonly use for marketing. I’m not trying to dissuade you from downloading this gem, but if you want a quick overview, check out this slide deck and get your social… Continue Reading

15 Facebook Stats from the 2015 Facebook Industry Report

15 Facebook Stats from the 2015 Facebook Industry Report Lucy Hitz Blogger Extraordinaire Simply Measured
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Interbrand’s Top 100 Global Brands are the most recognized companies in the world, including Apple, Google, and Coca-Cola. These are also some of the most active and innovative companies on Facebook. We recently published a 2015 Facebook Industry report based on these 100 companies to uncover trends and strategies. Recent developments include: 43.5%  spike in engagement for the… Continue Reading

Video Sharing on Facebook Increases 43% Among Top Brands

Video Sharing on Facebook Increases 43% Among Top Brands Lucy Hitz Blogger Extraordinaire Simply Measured
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Links and photos are the most successful content types for the top 100 global brands, when it comes to driving engagement on Facebook, but Facebook videos are an incredibly promising and viral-tending content type: Shares of Facebook videos increased by 43% in the first three months of 2015. In our new 2015 Facebook Industry Report, we… Continue Reading

What Is the State of Customer Service for Top Brands?

What Is the State of Customer Service for Top Brands? Lucy Hitz Blogger Extraordinaire Simply Measured
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Interbrand 100 companies are the most recognized brands in the world, including Apple, Google, and Coca-Cola. They’re also some of the most active on Twitter, particularly in the customer service sphere. Some social stats you’ll find in this quick overview of the state of Twitter customer service today include: The number of top brands with… Continue Reading